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CPQ Podcast

Jul 10, 2022

We wish everyone a great summer and announce that we will be back in August with a great lineup of interesting CPQ guests. We also ask you to take to minutes to help us 

  • provide CPQ Podcast Reviews, since that really helps likeminded listeners to find us
  • suggest interesting learning events for CPQ so our listeners can...


Jul 3, 2022

Many CPQ Demos are done each day but many of them are sub-optimal. Why is that and what can be done to improve that? In this episode Frank talks about his experience with CPQ (and Pricing) Demos and provides Tips & Tricks to make better Demos for CPQ Vendors and potential customers.

If you have more questions about this...


Jun 26, 2022

In this episode you hear from Laith Al-Hashimi, Founder & CEO of the Sirocco Group. His team is providing System Implementation Services for CRM and CPQ Solutions globally. He lives in Stockholm, Sweden and has 20+ years experience. Here he talks about their CPQ Vendor Partners: Salesforce, Tacton and Experlogix,...


Jun 12, 2022

In this episode you hear from Luigi Aditiarama VP Product & Strategy at Veloce. Luigi lives with his family in the San Francisco Bay Area and has experience with CPQ for 10+ years. Here he talks about why Veloce is an option for customers with failed CPQ Projects, why Veloce is a high performance option for complex...


Jun 5, 2022

In this episode you hear from Sreekanth Lapala, the founder & CEO of Dextara Digital. Dextara Digital is a unique, India based, company because they are a Salesforce System Integrator, and they also offer a proprietary CPQ Solution. Here Sreekanth talks about their uniquely wide product and service offerings, team...