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The CPQ Podcast features independent conversations with CPQ practitioners, vendors, consultants and industry experts about Configure, Price, Quote, pricing, product configuration, Revenue Cloud, Quote-to-Cash and related technologies. Hosted by Frank Sohn of Novus CPQ. Explore additional CPQ research and resources at NovusCPQ.com.
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  2. Interview with Mark Stiving, Ph.D. , CEO of Impact Pricing

Interview with Mark Stiving, Ph.D. , CEO of Impact Pricing

May 24, 2020

Mark Stiving Ph.D. is a widely recognized pricing expert with 27 years of experience. His mission is to educate people about pricing and value so they win more revenue at higher margins. In this Interview Mark talks about his origin story, benefits and challenges of value pricing, and why black box pricing isn't ideal