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CPQ Podcast

Jun 2, 2024

This episode features Wilma Eriksson, co-founder and newly appointed CEO of vloxq! Vloxq, is a Swedish startup, that is focused on Europe for the time being but also has worldwide customers in the US and Japan.  In our conversation, we delve into:

  • The origins of vloxq: We explore how Wilma and her team brought vloxq to life.
  • Market fit mastery: We discuss vloxq's current position in terms of both product-market fit and go-to-market fit.
  • The power of spreadsheets: Discover how vloxq leverages existing customer Excel sheets to expedite CPQ implementation.
  • Partnering for success: We unpack the concept of a "partner-first" strategy and how vloxq utilizes it to expand their customer base.
  • Targeting the right audience: Learn about vloxq's ideal customer size and the industries they focus on.
  • HubSpot harmony: We explore how vloxq integrates with HubSpot and how their solutions align.
  • Customer-centric benefits: We'll get insights from an in-house study revealing the value vloxq delivers to its customers.
  • And much more!

This episode is packed with valuable insights for anyone interested in CPQ solutions. 

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